Current:Home > StocksWhat was nearly nude John Cena really wearing at the Oscars? -Elevate Capital Network
What was nearly nude John Cena really wearing at the Oscars?
View
Date:2025-04-12 22:28:06
John Cena appeared to be completely nude when he stepped onstage at the Oscars on Sunday night — but, thanks to a wee bit of Hollywood magic, he wasn't.
Behind the strategically placed envelope he held revealing the winner for best costume design, the professional wrestler and actor was wearing what's known in the trade as "modesty garment." The article of clothing, widely used in film, TV and theater productions, is used to cover actors' private parts when a scene calls for a performer to appear as if they're naked.
Such garments are often sourced from scrap materials, including yoga mats and leftover fabrics from other costumes. But with a spotlight on making what can be a vulnerable experience for performers feel safe, including formally in recent SAG-AFTRA contract negotiations, companies that specialize making modesty garments in different shapes, sizes and colors have sprouted up.
"A lot of times, costume departments source these things from the fashion industry or use strapless thongs, but recently with the rise of intimacy coordination as a job on set, we've seen the rise of more specialized development and design of modesty garments," Jessica Steinrock, an intimacy coordinator and CEO of Intimacy Directors and Coordinators, an organization that trains and certifies professionals who work with actors on scenes that feature sex and require nudity.
So-called intimacy coordinators are hired to supervise scenes involving nudity or simulated sex, and to liaise between actors and production staff.
Steinrock said an on-set intimacy coordinator told her she once resorted to using part of a padded dinosaur costume as a modesty garment in one sensitive scene. "They've been slapping things together, but in a vulnerable experience, to have part of a dinosaur costume attached can reflect a lack of care and dignity," she explained.
A few companies, including U.K.-based Intimask and The Modesty Shop in Canada now design garments exclusively to help actors feel comfortable in near-nude moments like Cena's at the Oscars. In the U.S., Covvier, founded by a pair of set costumers, sells a range of products, including strapless, adhesive thongs and padded pouches.
Covvier co-founder Lucy Shapiro told CBS MoneyWatch that Cena was wearing a garment similar to the padded pouches her company makes and are designed specifically for contact sex scenes.
"I've been examining it, and it appears to be sideless underwear stuck on with tape to adhere the fabric to his skin," she said. "I'm guessing it's a spandex garment with a molded soft cup to make sure you don't see too much."
Shapiro added that her business has seen a recent uptick in orders that has coincided with production resuming following the end of the actors strike in November, and perhaps more films and television series depicting sex onscreen.
"We sell to productions — to costume departments and intimacy coordinators — and we were doing well before the strike, but we have been crazy busy since it ended," she said. "The culture around sex and film is changing, finally, and more intimacy coordinators are saying we need this kind of garment to be used."
Despite how little of the body they cover and little fabric they use, modesty garments are often pricey. That's because the industry is new, the businesses are small and the products are specialized, Steinrock noted. For example, a "padded pouch" similar to the one Cena wore costs $62. He was also wearing a type of butt cover, photos of the actor taken backstage reveal.
Eventually, Steinrock of IDC expects prices for such professional garments to come down.
"It's early and these are new companies, and it's exciting to see that there is a specialized market here to create products designed with high-quality fabrics to provide the protection and care these scenes require," she said.
- In:
- Academy Awards
- John Cena
Megan Cerullo is a New York-based reporter for CBS MoneyWatch covering small business, workplace, health care, consumer spending and personal finance topics. She regularly appears on CBS News Streaming to discuss her reporting.
veryGood! (83974)
Related
- Oklahoma parole board recommends governor spare the life of man on death row
- Iranian soccer fans flock to Cristiano Ronaldo’s hotel after he arrives in Tehran with Saudi team
- Bears raid a Krispy Kreme doughnut van making deliveries on an Alaska military base
- Poll workers in Mississippi’s largest county say they haven’t been paid a month after elections
- Residents in Alaska capital clean up swamped homes after an ice dam burst and unleashed a flood
- North Korea says Kim Jong Un is back home from Russia, where he deepened ‘comradely’ ties with Putin
- Jailed Wall Street Journal reporter Evan Gershkovich appears at a Moscow court to appeal his arrest
- Residents Cite Lack of Transparency as Midwest Hydrogen Plans Loom
- Federal appeals court upholds $14.25 million fine against Exxon for pollution in Texas
- Spain allows lawmakers to speak Catalan, Basque and Galician languages in Parliament
Ranking
- Person accused of accosting Rep. Nancy Mace at Capitol pleads not guilty to assault charge
- Former Missouri police officer who shot into car gets probation after guilty plea
- Travis Scott questioned in Astroworld festival deposition following wave of lawsuits
- 16-year-old Missouri boy found shot and killed, 70-year-old man arrested
- The seven biggest college football quarterback competitions include Michigan, Ohio State
- Norfolk Southern announces details of plan to pay for lost home values because of Ohio derailment
- World War I-era plane flips over trying to land near museum in Massachusetts
- Dolphins show they can win even without Tagovailoa and Hill going deep
Recommendation
North Carolina justices rule for restaurants in COVID
Hunter Biden sues IRS over whistleblowers who criticized DOJ probe
Giant pandas in zoos suffer from jet lag, impacting sexual behavior, diets, study shows
Far from home, Ukrainian designers showcase fashion that was created amid air raid sirens
Tony Hawk drops in on Paris skateboarding and pushes for more styles of sport in LA 2028
These habits can cut the risk of depression in half, a new study finds
Columbus police under investigation after video shows response to reported sexual manipulation of 11-year-old
Browns star running back Nick Chubb carted off with left knee injury vs. Steelers